Saturday, March 29, 2014

blog 2 Hype

                                                         Hype



  According to the article "Hype" by the author Kelle Lasin states that advertisement are killing and passion our mind from the time we get up until the time we lay down at night nothing but commercial hitting your brain with about three thousand marketing message a day.  There are about 12 billion ad   display, with  3 million in radio and 200,000 in TV commercial showing in north American.  Commercial advertising are moving so fast that we don't have time to waken from it.  Ads are no longer just on buses, billboards, and stadiums it every  where your eyes can see it fill with logo or product message.   Putting gas in your car, taking a drive in the country side or even at the bank machine there is a billboard with an ad  your kid also watch  Pepsi and Snickers in the classroom.   Video Carte is a company who put ad on supermarket cart so you can see them while you shop.  We cannot run or hid and no one will be spared.  In the quite of the night she can hear Beethoven's Ninth Symphony play in her head or hear the kid singing the Oscar Meyer wiener song.

   I agree with the author when she said their is no place to run from the life of advertisement because a company promotes a product to a servicer. For example, the Apple I phone 5, the company advertise the product 6 months before it hit the stores. Preparing the consumers that they have it, so they will spend the money they do not have. Some wants just to be update with the latest gadget while others might actually have an addiction to always buying apple products. Secondly, some people are sleeping while the TV is on, and waking up in the middle of the night seeing the commercial being the last thing on their minds. Seeing the commercial during your sleeping patterns, sometimes lead to dreams and could always persuade an individual to purchasing the item.

In conclusion, the article " Hype" demonstrated how advertisement our killing and passing our mind from the time we fall asleep to the time we wake up continuously. Commercial advertising is an epidemic and we don't have enough time to actually take it in.  Ads are not only presented on buses, billboards and stadiums but they're everywhere your eyes may glance at .  Pepsi and Snickers are being promoted at schools                 

1 comment:

Doctor X said...

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